The person behind the work

Hi, I’m Ian.
Builder. Teacher.
Still learning.

I build with AI, use it to run my own work, and help business owners do the same. Disruptiv Solutions is where that becomes practical implementation.

I like finding the part of a business that keeps getting harder than it needs to be. Then we work out what to connect, what to simplify, and what is worth building.

Ian McDonald teaching at an AI workshop
How I approach the work

Stay curious.
Make something useful.

01

Start with the operation.

Understand the actual work before choosing the technology. The smallest useful solution is often the right first move.

02

Keep people in control.

Make the sources, decisions, and approval rules clear. Trust comes from being able to see what is happening.

03

Learn from using it.

Shipping is the beginning. Watch what helps, pay attention to what breaks, and make the next version more useful.

Three connected arms

A company.
A personal practice.
A product.

Disruptiv Solutions is the services company. My personal site covers speaking, teaching, and what I’m learning. LaunchBox is the separate community platform I build.

Start with one good question

What could work
better in your business?

Bring the messy workflow, the idea, or the thing you keep putting off. We’ll find the right place to start.

Let’s figure it out